International Journal of Science , Engineering and Management (IJSEM)

Monthly Journal for Science , Engineering and Management

Volume3,April 2018,

Topic : Measuring Customer Satisfaction in Public Sector and Private Sector Banks: With Special Reference To Banks of Tamilnadu

Authors:Sajan Kumar.V ||

Abstract:Today, banking is regarded as a consumer-oriented services industry and banks have started realizing that their business increasingly depends on the quality of the consumer service provided and overall satisfaction of the customer. Relationship marketing has become the most critical aspect to corporate banking success. Today, customers expect higher quality services from banks which, if fulfilled, could result in significantly improved customer satisfaction, and potentially retention levels. This empirical research study focuses on customer satisfaction in public and private sector banking in tamilnadu. It is hoped that this research paper would help the bank management not only in improving the overall level of customer satisfaction but also strengthening the bond between the banks and their customers, thereby helping the banks to retain and/or expand their overall customer bas.

Keywords:

Download Paper


DOI: 01.1617/vol5/iss4/pid06952


Related Articles

Financial Crisis Prediction using a Hybrid ANN Model

Authors: Ranjana Pagui ||

Doi : 01.1617/vol4/iss4/pid63570

Volume2 ,April 2018.

Stochastic Perishable Inventory Control in a Service Facility System Maintaining Inventory for Service: Semi Markov Decision Problem

Authors: R.Mugesh || S.Krishnakumar ,C.Elango

Doi : 01.1617/vol4/iss5/pid08317

Volume2 ,May 2018.

Role of Hawthrone Studies in Human RelationApproach” Neo Classical Theory

Authors: Mandeep Singh ||

Doi : 01.1617/vol4/iss5/pid14863

Volume2 ,May 2018.

Domestic Labour Rights Belongs to Her if Domestic Labour Belongs to Her-Kind: a Situational Analysis of the Domestic Workers in West Bengal

Authors: Ms . Ayshi Banerjee || Mr Subrata Kar

Doi : 01.1617/vol4/iss5/pid52138

Volume2 ,May 2018.

Multilateral Aspects of International Economic Offences in Globalized Economy: An Indian Outlook

Authors: Husain Ahsan || Kushal Bothra

Doi : 01.1617/vol4/iss6/pid64398

Volume2 ,June 2018.

Current Situation of Food Adulteration: Laws, policy and governance in India and remedies to the problems

Authors: F. L. Pathan || M.S.Pawara

Doi : 01.1617/vol4/iss4/pid32571

Volume2 ,April 2018.

“Entrepreneurship Development in India: Challenges and Opportunities”

Authors: Prof. Reshma R. Pais || Dr. Shivani O. Katakwar

Doi : 01.1617/vol4/iss7/pid07469

Volume2 ,July 2018.

To study the Budget Making Process in a Professional College

Authors: Nitesh V Sanklecha || Dr. P. B. Yenurkar

Doi : 01.1617/vol4/iss8/pid14285

Volume2 ,August 2018.

A Comparative Study on Rural and Urban Women with Respect to Entrepreneurial Activity

Authors: Ashima Kapoor ||

Doi : 01.1617/vol4/iss7/pid16573

Volume2 ,July 2018.

Human Resources Information System - Its Benefits and Importance with Respect to Recruitment in Modern Corporate Scenario

Authors: Angelin vilma.G || Subashree.S

Doi : 01.1617/vol4/iss9/pid75413

Volume2 ,September 2018.


Editor-in-Chief

Editor Image


Dr.Muhammad Ishtiaq,
Mirpur University of
Science & Technology,
Mirpur, Azad Kasmir.

View more


IMPACT FACTOR: 2.7

ISSN(Online): 2456-1304

Google Scholar Profile

Thomson Reuters ID : q-6288-2016.
ORCiD Research ID : 0000-0001-9540-6799

All Issues


DOWNLOADS

Copy-right Form Paper Template

ACCEPTANCE RATIO

ACCEPTANCE RATIO: 25%
ARTICLES PUBLISHED:00007
PAPER RECEIVED:000028
Journal Code : IJSEM
Electronic ISSN : 2456-1304
Impact Factor : 2.7
Frequency : Monthly
Contact : editor@ijsem.org

IFERP Other Journals


Subscribe

           Email:

Social Media