Date of Publication :8th September 2024

Abstract:This paper deals with the media’s role during India’s freedom struggle in India examining three key social movements i.e., Non-Cooperation Movement (1920-22), Civil Disobedience Movement (1930-34), and the Quit India movement (1942). The study qualitatively analyzes 30 print media sources like newspapers, posters, and pamphlets on themes like legal consequences, calls for British boycott, and public resistance. Findings indicate how media effectively framed the narrative, mobilized support from the general public, and changed international perception—something of vital concern in giving shape to India's struggle for independence. Hence, the present research puts forward the dynamic interplay between media representation and change in society during colonial rule, along with the lessons about historical media strategies with their contemporary implications.

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