Open Access Journal

ISSN : 2456-1304 (Online)

International Journal of Engineering Research in Electronics and Communication Engineering(IJERECE)

Monthly Journal for Electronics and Communication Engineering

Open Access Journal

International Journal of Science Engineering and Management (IJSEM)

Monthly Journal for Science Engineering and Management

ISSN : 2456-1304 (Online)

Study on Women‘s Behaviour towards Investment Decision and Financial Planning with Reference to Ahmadabad City

Author : Dr Priyanka Bhatt 1 Falguni Prajapati 2

Date of Publication :11th May 2021

Abstract: Purpose: This research study’s main objective is to understand the behaviour of women investor and their knowledge of financial planning. Research Methodology/Approach: For the study purpose structured questionnaire has been used as an instrument tool for data collection and 455 responses were considered for the study. For data analysis descriptive, anova, crosstab and Kruskal-Wallis Test have been applied. Findings: The findings of the study says that Women are conservative investor and they rely on others while taking financial and investment decision. Research Limitation: The study is limited to working women of Ahmadabad city only. Research Implication: This study helps to understand the investment psychology of women investor while making decision related to financial matter.

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