Open Access Journal

ISSN : 2456-1304 (Online)

International Journal of Engineering Research in Electronics and Communication Engineering(IJERECE)

Monthly Journal for Electronics and Communication Engineering

Open Access Journal

International Journal of Science Engineering and Management (IJSEM)

Monthly Journal for Science Engineering and Management
Call For Paper : Vol 11, Issue 08, August 2024

ISSN : 2456-1304 (Online)

Call for Paper

Vol 11, Issue 08, August 2024

Indexing

An analysis of Gobi corporations marketing strategy and its consumer perception

Author : OYUNTUGULDUR Gan-Unur 1 Munkhzaya Narantsetseg 2 Oyuntulkhuur Tumenjargal 3 Delgertsetseg Davaadorj 4 Narantsatsral Gankhuyag 5

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Date of Publication :15th November 2017

Abstract: Every war and every competition have their own strategies. If you cannot define your suitable strategy, you will be listed one of the unsuccessful company. Therefore, every company needs to define good marketing strategy. Our research findings indicate that Gobi corporations’ marketing strategy. The Gobi corporation is one of the top cashmere producing company in Mongolia. We collected 311 participations from Mongolian consumers and analyzed by competitive marketing strategy

Reference :

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    3. Gobi. (2016). Gobi Fiscal Year Report.
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    7.  Kotler, P. (2000). Designing Competitive Strategies. In P. Kotler, Marketing Management,Millinum Edition.
    8.  Office, N. S. (2016). Year Report. Ulaanbaatar.
    9.  Porter, M. (n.d.). Competitive advantage. In M. Porter, Competitive advantage.

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