Open Access Journal

ISSN : 2456-1304 (Online)

International Journal of Engineering Research in Electronics and Communication Engineering(IJERECE)

Monthly Journal for Electronics and Communication Engineering

Open Access Journal

International Journal of Science Engineering and Management (IJSEM)

Monthly Journal for Science Engineering and Management
Call For Paper : Vol 11, Issue 03, March 2024

ISSN : 2456-1304 (Online)

Call for Paper

Vol 11, Issue 03, March 2024

Indexing

Data Driven Marketing Strategic Trends in 2022

Author : Dr. Periasamy P 1 Dr. Dinesh.N 2

PDF

Date of Publication :13th June 2022

Abstract: This paper is an attempt to find out the significant data driven marketing strategic trends. The author has developed a model which will help the readers to under the data driven marketing strategies in the recents trends in the world very easily. This model is called EPCMASQ , a model of the author, That is Ethical Information, Personalized Marketing Automation, Better Customer Experience, Multi-channel Experience, Artificial Intelligence, Search Engine Optimization and Qualitative Data. With which the concept of data driven marketing strategies explained well

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