Date of Publication :29th December 2022

Abstract: Entrepreneurial motivation is a form of stimulation for entrepreneurs in triggering enthusiasm in entrepreneurship. Generating entrepreneurial motivation is certainly very much related to business performance of each entrepreneur as a form of character in carrying out his/her business activities. The spirit of entrepreneurship is very dependent on the entrepreneurial motivation of micro-entrepreneurs to build their business in order to increase productivity in both national and international markets. This study aims at investigating entrepreneurial motivation in Sidenreng Rappang Regency. This study employs quantitative approach with Partial Least Squares (PLS) analysis. Questionnaire was used as the method of data collection. The results of this study indicate that entrepreneurial motivation has a significant relationship with the performance of micro enterprises. This shows that entrepreneurial motivation includes need for achievement, need for power and need for affiliation. The implication of this study is that micro-entrepreneurs should have the spirit of and rise in entrepreneurship so that their entrepreneurial motivation will be maintained and will not collapse even though they face obstacles in entrepreneurship.

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