Date of Publication :14th January 2023

Abstract: The VGN group has 70000 customer bases and it has the capability of modifying the customer approach in the real estate industry of Chennai. The objective of this study is to evaluate customer satisfaction in VGN projects. VGN is a reputed real estate company established in 1942 and has been into developing residential townships & plotted developments in Chennai. This company’s dedication, sheer focus on quality constructions, and professional leadership have resulted in substantial growth in the happy customer list over a period of time. The constant online presence allows this company to expand its business to reach its potential customers and paves the way to gain new customers/investors in its real estate projects.

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