Date of Publication :31st July 2023

Abstract: Basic Health Research has shown that the prevalence of emotional and mental disorders, as indicated by symptoms of depression and anxiety in 15 years old and over, reaches around 6.1% of the total Indonesian population or the equivalent of 11 million people. Adolescents (15-24 years) have a depression percentage of 6.2%. People with major depressive disorder tend to hurt themselves and even commit suicide. As many as 80-90% of suicides are due to depression and anxiety. In Indonesia, there are 10,000 suicide cases or the equivalent of one suicide case every hour. This thesis aims to show the communication and message delivery process that occurs through music and video to the audience, then how it can help the audience process and understand their emotions through music video created by the artist.

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